In October 2021, TripActions announced its Series F funding of $275M at a post-money upround valuation of $7.25B to help accelerate future growth plans. In April 2021, TripActions and Visa announced an expanded strategic partnership. Through the new partnership with Visa, TripActions will accelerate the growth of its next-generation corporate card offering, increasing access to flexible payment methods with built-in policy controls. 

TripActions is looking for a results-oriented and strategic Vice President, EMEA Marketing who loves driving revenue and digging into new Go-To-Market challenges.  You will report into the CMO and lead and create the plan for programs / campaigns targeting all segments in the key geographies to fuel our EMEA expansion.

You are a seasoned growth marketer who thrives in a dynamic environment and moves quickly to build structure and process. You will be comfortable collaborating across the entire EMEA leadership team, leading the development of a comprehensive marketing plan and liaising with all global roles who reside at our corporate offices in the Bay Area. 

What You’ll Do:

• Create and own the EMEA marketing strategy targeting small/medium business up to enterprises, aligning closely with key stakeholders (in sales, supplier/alliances, product and marketing)
• Lead a high-performing team to execute impactful target account marketing programs that drive results
• Collaborate with the Global Demand Generation and Product Marketing teams to build demand generation programs that reflect local and vertical requirements
• Shape the Message: Partner with sales and product marketing to convert insights, messaging and assets campaigns and content that speak directly to the EMEA audience
• Deep Business / Sales Development knowledge to maximise total pipeline and monetise the marketing investment in EMEA
• Target Account Marketing: Manage strategic approaches to market at the account level with a keen understanding of leveraging account plans and ABM analytics for marketing success
• Collaborate with Partner teams to define the unique needs of the all EMEA geographies and build strategic plans to amplify campaigns through SIs, Resellers and Technology Partners
• Ability to discover and develop integrated marketing approaches, programs and channels that deliver disruptive growth, even if they’re not yet in the playbook
• Execute with Trust: Analyse campaign results and optimise programs to increase lead volume and quality and the effectiveness of marketing spend
• Own reporting back to the organisation, to share results and market insights to internal partners

What We’re Looking For: 

• Minimum of 12 years experience in marketing
• Demonstrated experience and success in B2B EMEA marketing with knowledge of the broader GTM team
• Strong leadership qualities, and demonstrated success of leading a high performing team
• Deep understanding of demand, inbound and account based/target account marketing strategies
• Track record of campaign ownership and consistent success with a high return on investment
• Adept at collaborating with sales, product marketing and cross functional marketing teams
• Highly self-motivated and organised
• Excellent writing and presentation skills
• Quantitative skills to make data-driven decisions and reporting
• Bachelor’s degree or higher/equivalent professional experience in Marketing, Communications or related degree with demonstrated desire for continued learning 

COVID-19 Vaccine Policy - US ONLY

To support the health and safety of our teams and work spaces, we require employees to be fully vaccinated against COVID-19 or to have received an approved accommodation based on medical condition or sincerely held religious belief or practice. Please let us know if you’d like to discuss the policy or available accommodations before proceeding with our recruitment process.

About TripActions

TripActions is the only all-in-one travel, corporate card, and expense solution, providing 8,800+ customers around the globe unprecedented visibility and control over spend. Trusted by finance teams and travelers alike, TripActions leverages real-time data to help companies keep traveling employees safe, reduce spend, and drive productivity.

TripActions’ investors include such visionaries as Andreessen Horowitz, Lightspeed Ventures, Greenoaks, Zeev Ventures, and entrepreneurs Lee Fixel, Adam Bain, and Elad Gil. In October 2021, TripActions announced its Series F funding of $275M at an upround post-money valuation of $7.25B to help accelerate future growth plans. In February 2022, the TripActions Group announced its acquisition of Berlin-based travel management company, Comtravo, which was closely followed by the addition of leading Scandinavian travel agency Resia AB, the group’s third acquisition in nine months, following the acquisition of Reed & Mackay in May of 2021.

At TripActions, we’re never satisfied with the status quo, and we know breakthrough ideas come from diverse perspectives. We are committed to cultivating a workplace that reflects the diversity of the customers we serve while fostering leadership and innovation. All voices are valued here and you’ll have the resources, tools, and training you’ll need to do the best work of your life.

Our Benefits

We realize benefits are important as they support keeping you at your best at all times. Our benefits are here for you if you get sick or hurt, help you save for now and later, encourage you to take time off work and travel, and provide perks specific to being a TripActions employee both in and out of the office.

Equal Opportunity

TripActions is an equal opportunity employer. We make all employment decisions based solely on merit. We provide equal employment opportunity to all applicants and employees without discrimination on the bases of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We prohibit any such discrimination or harassment. This policy applies to all terms and conditions of employment, including hiring.

Accommodations

TripActions complies with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law. TripActions will reasonably accommodate qualified individuals with a disability in connection with applications for employment as required by law.

If you need any assistance or accommodations due to a disability, you are welcome to email us at talent-accommodations@tripactions.com.